Toy hunting was a hobby for a bygone era. In this day and age of $3 gas and the horrors of the modern day big box store, it really is just not worth it to go out and look just to look. If I stumble on something, great, but that just doesn't really happen anymore.
Ironically, because I’m a general “toy nerd”, the stuff I’ve had the hardest amount of time actually finding is the actual “kids toys” that aren’t subject to “collector distribution” :lol Racerverse, Spin Master’s 4” DC and Jakks’ Star Wars Micro Galaxy are minor interests to me, but seem harder to get because those lines aren’t offered the same way as collector centric Action Figure lines are.
And to clarify my position, I WANT to shop retail. I WANT to support local retail venues. I am WILLING to pay a little extra to do that. But here? There are literally NO OPTIONS besides Walmart (Dollar General, Family Dollar, and Walgreens don’t count). And without ANY competition? Up until this past Christmas season, the entire action toy section was a single side of a single aisle block. They haven’t carried Masters of the Universe in four years. GI Joe in 2 and a half. And they haven’t carried a full spread of Transformers product in nearly a decade. And it is HIGHLY questionable for those SKUs they DO carry are even being stocked. I’ve seen this store go MONTHS without restocking empty pegs. And if they ARE getting stock, then clearly it’s not enough because I keep seeing the same dang empty pegs!
The next closest Walmart is 30 minutes away, and the next non-Walmart retailer (Target) is an HOUR away. The “hunt” is impractical for me.
As is? My “tier list” for buying is Hasbro Pulse, BBTS, and sometimes Best Buy (seriously). For any of my electronics needs, I DO go out of my way (and maybe even pay a hair more) to get stuff from Best Buy rather than Walmart or Amazon. Because they are a retailer I WANT to support (the mere fact their site doesn’t allow 3rd Party sellers is a MASSIVE positive to me).
Going a slight off-topic…I think a LOT of the issues facing the action toys segment (supposedly, the toys industry is doing fine, but it feels like elevated prices and the inclusion of certain categories kind of skew those results) can largely boil down to loss of a dedicated toy retailer to put pressure on brick and mortar venues and the “fracturing” we saw a decade ago. Splitting the kids and collector dollars might well be the root issue to some of the issues many of Hasbro’s action brands are facing right now.