Thanks for the explanation, but I'm still a little confused. Is it about the "unhaveable blonde western girl with large breasts" vs the "normal looking Japanese girl being goofy (and thus approachable)?"Quite the opposite. Basically the reaction (at least from North American Nihonophiles) was "our culture tells us that we should fall all over the blonde actress who sells soap infused with her bathwater and made a clothing ad with possible eugenicist overtones...but we think that the salarywoman making a silly face is more genuine and approachable!"
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And many memes were launched.
Best of luck to her! (And we welcome her feedback on our posts, if she has time and is inclined to comment.)
Thanks for the comment about my gf. Unfortunately, she mucked-up her "front pose" and didn't qualify.