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This week's Transformers Tuesday is a touch underwhelming, with only official images and preorders open for SS97 Airrazor. Pulse has her up now, other retailers will follow in the next hour or so: https://hasbropulse.com/products/transformers-studio-series-deluxe-97-airazor I'm a touch...

I think to be more accurate, the issue wasn't necessarily that Transformers was just "old news", so much that there was just SO MUCH STUFF hitting the market. GI Joe, Masters of the Universe and Transformers set the mold for successful toy lines, and it was formula that EVERYONE tried to copy...

GI Joe A Real American Hero #300 is the physical embodiment of all those "To Be Continued..." memes.

Well…yeah. If a character was no longer actively shipping to stores, Hasbro considered that character useless to have on a cartoon made to promote toys. If you are asking what those two might have done different to avoid ending with the initial episodes of season 4…I mean, there isn’t much To...

Our insider sleuther JtPrime dropped a minor tidbit over at TFW in regards to some release changes (TBC): Reportedly, Studio Series wave 1 2023 will just a solid 2x case of Rise of the Beasts Scourge, with Optimus Primal kicked all the way to wave 3 (Wave 2 is reportedly SS86 Snarl). This would...

I’m not sure what is actually being asked either. I mean, as a summer release, kids had ample time to see the 86 film prior to the release of new episodes of the series in the fall. Even if they hadn’t, the first episode of season 3 recapped the entire film. Not to mention the comic book...

I mean, I think there ARE places for improvement on the color side. The existing toy is fine, though, but I’d be lying if I didn’t say I wouldn’t have preferred a richer yellow, and more distinctive eyes. Speaking of our spotted friend, more images from the Australia zoo that had the...

Could they? Sure. Will they? That’s the bigger question. Given the garbage that was GI Joe #300, it’s clear that Larry Hama has an expectation of continuing his book under the next publisher, but most of the Transformers books found a solid “wrap up” point. I find it EXTREMELY unlikely that...

True, but I think it would end up like every OTHER major Hasbro purchase going back to the 90s. Hasbro makes a major purchase or investment in something outside of their “core industry”, nominally, to promote the “core brands”. They play with the purchase for a few years, something major...

Hasbro actually offers a majority of their products as "single case items". It seems, in this case, Leo Prime and Hot Shot single cases seem to have made it out before the mixed cases or other full cases of the other figures in the wave.

It’s going to be a “Battle Mask” Bumblebee, the colors of the first 4 pack, mold of the 2nd (VW bug) with a new toy accurate head. And I’ll TOTALLY end up buying it!

Amazon apparently has Leo Prime and Hot Shot in stock for shipping. Guess the Evolution is upon us! We’re TOTALLY going to see a big gap in releases for the back half, aren’t we? Not that it matters since I’ve NEVER seen past wave 1 locally aside from Voyager wave 2 and Leader wave 2. My...

Actually, the main page of Pulse DOES show an obscured look at some sort of turret mode. But I get the feeling that Freezer is basically a glorified Battlemaster, and his main purpose will be to "complete" one of the other Terrorcons. The more notable reveal today, in terms of the line as a...

Entertainment Earth has posted preorder links for SS Core Wave 5, featuring Rise of the Beasts Arcee and Terrorcon Freezer. And good news! More Rumble! https://www.entertainmentearth.com/product/transformers-studio-series-core-wave-5-case-of-8/hsf3135e

Paramount and Hasbro have faith D&D will be taking off this year, a TV series is reportedly in the works https://www.gamespot.com/articles/dungeons-dragons-tv-series-in-the-works-at-halo-yellowstone-network-paramount/1100-6510452/

Mistransformed or not…I’m not sure that completely absolves the weak robot mode. It almost feels like Hasbro did an Arcee in this price point to satisfy the crazy “scale die hards“, more than anything else. I know there are listings for a number of additional Arcee figures, though I can’t...

At the end of the day, Hasbro is still in the business of making toys, which includes managing costs. Given the relative obscurity of Crosscut as a character, and this being the third use of the mold in a year, I just don’t think the design/marketing guys felt this was ”a hill worth dying on”...

Entertainment Earth’s “Drop Zone” has a posting for Tuesday, January 24th at 10am PST: “This is going to be a beast of a drop, so be sure not to miss it!” Kind of feels like a hint to a big preorder drop for Rise of the Beasts. There are other Tuesday listings that point to Transformers drops...

Freezer transforms into a weapon usable by other Studio Series? Perhaps this character (or characters, if there ends up being more than one) provided the inspiration behind the “Power Series” of gimmick toys planned for release? Either way, Freezer looks like an ”old school” Bayformers design...

I mean, it was FINE…but it was just that. It wasn’t a mess of a film like the Sony live action films have been. It’s clearly cut from the same cloth as the post-Justice League DCEU films (ie, more blatantly trying to “Marvel up” their films). The writing really isn’t up to to handling the...