Generations 2027: No More Primes! It is the Age of Evolution!

Sciflyer

Two arms and one smile
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I thought MW was alright at the time. It wasn't as cool as G2, IMO, but it pretty much scratched a similar itch. As @LordGigaIce mentioned, I recall it being the butt of the joke in my early days of the online fandom. I didn't think it was bad, necessarily, it just didn't really grab my attention the way that G2 and BW had. With time and distance though, it seems that MW has been reevaluated and accepted in a way that it just wasn't in-period. 90s nostalgia is around, and a "rising tide lifts all boats", I suppose.

Beast Machines was (is still probably?) much-maligned as well, so part of me always thought that having "Machine" in the title of a series or product lineup afterwards would not be a particularly good move.

Edit: I am still salty about BM not getting much love. Those Vehicon Generals deserve some modern-day touches, and it would be such a breath of fresh air to see new versions.
 

LordGigaIce

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Jackpot makes good points here acknowledging that the club was always up against something, in addition to the uneven spread of good and bad choices they made on their own. Sometimes the problem was that the bad ideas got greenlit, but sometimes the good ideas weren't feasible, or the support wasn't there. But IDK about the alternate box set suggestions. There were verbal riots over making the Seekers exclusives to the convention; I can only imagine the hilarity of "they're charging convention prices for FLIPCHANGERS?!". (Then again, the GI Joe convention charged convention prices for 80s tooling for years, who knows.)
They did use a flip changer mould as an exclusive in 2006 for the Dawn of Future's Past set. I don't think it was from the actual box set, but wasn't the MW Thundercracker/Skywarp mould used for pre-Earth Waspinator?

I think it could work, if it was leaned into as the point of it all. Then again 2013 was a bit before Machine Wars started getting reevaluated in the fandom as a whole so... maybe not... but I do think if it was sold as a conceptual follow up that could augment an existing collection that was dirt cheap on the aftermarket at the time that it may have had a shot.

I think branding that year "Machine Wars" was the error, but if they hadn't built expectations with that and instead had a different theme that happened to feature MW-homaging designs, it could have helped. I liked the stories (between the convention comic and the subscription service promoting one), once I shrugged and decided not to hang my expectations on it delivering on whatever I thought of as "Machine Wars". That, or make more of the year's stuff actually Machine Wars-heavy or made other choices (then again, idk what was feasible). Why was Electro made instead of Hubcap? Where was Prowl? Funny enough, we could have gotten a Machine-Wars-Starscream-out-of-Prime-Skyquake a decade early, and the head sculpt would even be a bit closer. Would absolutely change the story up though.
Funnily enough I didn't mind Stryka and Obsidian being shoehorned into MW conceptually. Everyone had sort of fan canon'd MW as fitting somewhere between the end of G1 and the Beast Era, and Stryka and Obsodian broadly fit in with that. In a world where FP had better moulds to use and actually finished the MW homages they wouldn't be that out of place. I even appreciated the fiction committing to making them Autobots.

The problem was that FP miscalculated and planned on rounding out the MW cast via subscription services and future convention sets. I'm convinced the BotCon 2013 MW comic had Optimus sent into a coma so they could have him "revived" in whatever design they chose to homage his MW figure with. I don't know what that would have been... but I can see the narrative sense in it.

Problem is that MW was already a niche thing and the set they offered didn't even get you the full MW cast. The original line was small. Only twelve figures. Doing a convention set of figures that aims to homage the original line could be a one and done package. You could easily do Optimus, Sandstorm, Prowl, Mirage, Hubcap, Hoist, Megatron, Megaplex, Starscream, Soundwave, Thudercracker, and Skywarp in one go between a box set and convention exclusive two packs.
But between the subject matter still being niche at the time and the disappointment in not getting the whole set, the set sold poorly and FP abandoned all plans for future MW homages.
They really should have taken their shot. If you're not going to go digging through old moulds to do "wave two" then give everyone a full set of homages in one go.
As it was, they left things incomplete. Paired with the questionable mould choices? It was just unfortunate.

But ultimately, all of this just reminds me of what I've said elsewhere before: I remain eternally grateful to be in a time of variety and quality tooling, AND a mostly mass-market (store-exclusive and bigger event-exclusive capsules at most) way of getting these collection-expanding redecos and retools out there, especially beyond the US.
Yeah. We've gone from MW being a botched convention set that didn't even sell that well at the time to being slated for mass retail release. That's wild, in the best way. I remember when people would make fun of it, and now? People are looking forward to MW Starscream and Megatron being found at Walmart. Crazy times.

Like we've gotten fully accurate G2 Jihaxus and Dreamwave The Fallen at mass retail. Holy crap. That's cool. Stuff I wouldn't have believed would happen in a million years not even twenty years ago. And now MW? Awesome.

I lived through that entire period of the club wanting to do more homages that would sell, not really ever having a consistently great slate of molds to do that with, and being confined by a comparatively miniscule release venue and format that would inevitably lock out a lot of people (myself included). I do not want to go back to that ever again.
I remember when FP lost the licence... people were understandably worried that we wouldn't see deep cuts anymore. To Hasbro's credit, they stepped up and started doing them in a way that was more accessible than FP ever was. And since it's Hasbro directly they're not limited in mould reuse.

We've also gone from being told Combiners and Headmasters weren't viable to having them both revisited (twice over with Combiners), and gone from being told "we can't confirm or deny that at this time" when asked about future product to having Mark just posting on Instagram "yeah this guy's cool I'm gonna try and work him into the next line if there's room."

We're really spoiled these days and I'm pretty grateful for it as a fan.

I will forever be salty at that one since Hubcap was the one Machine Wars toy I even owned growing up.
He and Megaplex are also the two OCs in Machine Wars. And Megaplex got a figure!
 

lastmaximal

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They did use a flip changer mould as an exclusive in 2006 for the Dawn of Future's Past set. I don't think it was from the actual box set, but wasn't the MW Thundercracker/Skywarp mould used for pre-Earth Waspinator?
I remember this, and it was a cool idea, it I have no idea how people felt about paying convention prices -- let alone aftermarket prices -- for it. It helped that it was packed in with an Ultra, but still.


Funnily enough I didn't mind Stryka and Obsidian being shoehorned into MW conceptually. Everyone had sort of fan canon'd MW as fitting somewhere between the end of G1 and the Beast Era, and Stryka and Obsodian broadly fit in with that. In a world where FP had better moulds to use and actually finished the MW homages they wouldn't be that out of place. I even appreciated the fiction committing to making them Autobots.

The story overall I felt was good, including the use of Obsidian and Strika, especially once the second half followed up on it. Them taking up half the box set, however, I can see the complaints. Still, I'd wager each is probably more desirable than another jet or pickup + Sandstorm.

I remember when FP lost the licence... people were understandably worried that we wouldn't see deep cuts anymore. To Hasbro's credit, they stepped up and started doing them in a way that was more accessible than FP ever was. And since it's Hasbro directly they're not limited in mould reuse.

We've also gone from being told Combiners and Headmasters weren't viable to having them both revisited (twice over with Combiners), and gone from being told "we can't confirm or deny that at this time" when asked about future product to having Mark just posting on Instagram "yeah this guy's cool I'm gonna try and work him into the next line if there's room."

We're really spoiled these days and I'm pretty grateful for it as a fan.

The old landscape, including the retail practice of avoiding multiple same colored toys on shelves in one wave, lost trademarks or ones that didn't seem worth reacquiring, all of it, is almost unrecognizable. It's something to be grateful for, to be around and in this now.
 

lastmaximal

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So would Wave 2 of Machine Wars have used the Overlord mold? That would have been a nice figure to have as the centerpiece. Who would he be? An Autobot or Decepticon? A new character or a rehash of a G1 character like Flywheels for example given the alt modes?

It would've been cool to see the Predators and Turbomasters, but I always say that. Maybe the unused but available Spychangers would have showed up years before Car Robots dusted those molds off, or the Autorollers (but this would be right around BW2). Hell, maybe they'd try to be bold and do a couple of Combiners...
 

LordGigaIce

Another babka?
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I would hope the billion dollar corporation could do the job of what appears to be a gaggle of nerds and some office staff did
They could do it, and as was pointed out they did do it fairly well with HasCon the one year they tried.

The fact is, though, that the FP business model no longer worked. It was great for a time, but now? Between Fan Channel releases, store exclusive sublines, Gen Selects whenever they deem to bring that back, and just plain old retail getting deeper cuts... you really don't need FP as an avenue for niche figure releases, be it through cons or their subjection service.

That just leaves the cons a place to announce product and new projects, and between NYCC, SDCC, WonderCon, and even their own livestreams they don't need a dedicated official convention.

The only real purpose conventions still serve these days are as social functions for fans. Come hang out with your fellow fans and online friends and enjoy a pretty stocked dealer room, and geek out over your shared fandom for a few days.
That's awesome, don't get me wrong, but an official licence from Hasbro isn't needed for that. TFCon and BotCon still happen as unofficial outfits and people still seem to have blast going to them.
 

Sabrblade

Continuity Nutcase
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I get the feeling Electro was made in the 2013 set because his original toy was a major GPS victim and a remake of him would serve as a fair replacement. It's possible that they had originally wanted to put him in the 2010 G2 Redux set, but the Generations Sergeant Kup mold wasn't released until 2011 (Fun Pub at the time was privy to upcoming releases from Hasbro ahead of their release, and so would have been aware of the Kup mold's forthcoming existence at the time), and changing plans kept pushing back Electro's release to 2013 instead. I could possibly reach out and ask as to why Electro was chosen than year over Hubcap.

It was still a poor mold choice.
No version of that mold could ever be called a "poor mold choice". One of the best molds to come out of 2010 and it looks excellent in any deco.

It was the "Thrilling 30 Springer" of 2010.

And I guess we could have used some more protectiveness from Hasbro, if that level of overprotectiveness still let something like "Dawn of the Predacus" through.
That year was practically steered by Hasbro's authority. Fun Pub wanted to do another Beast Wars set to celebrate the anniversary (since Hasbro weren't gonna themselves that year), but Hasbro mandated that it be a Combiner Wars set, and then IDW came in and took charge of the comic story for that year, meaning Fun Pub now had to adhere to both of them by using CW molds to make Hasbro happy and coming up with workable BW characters for the toys to make IDW happy. Before either of them entered the scene, Fun Pub wanted to make these for 2016.

I dunno. People laugh at HasCon but I don't remember a single complaint about how it was run. It was overly broad and not at all what we were looking for in a BotCon replacement, but as far as the ground level logistics go it seems like they totally nailed it. That's not trivial.
Funnily enough, to this day, HasCon 2019 still hasn't been formally canceled. The last we heard any official word on it was that it was "indefinitely postponed", but they never actually brought down the cancelation hammer on it, so Hasbro technically still has an active convention of theirs on the table waiting to be given either the all-clear or a formal notice of cancelation. 😆

Beast Machines was (is still probably?) much-maligned as well, so part of me always thought that having "Machine" in the title of a series or product lineup afterwards would not be a particularly good move.
I get the impression that, when Hasbro was trying to think up a name for the Beast Wars sequel, they just took the two non-"Wars" words from their two most recent lines and put them together with little thought of how they sounded together (and without realizing the initials spelled "BM"). According to Mainframe Entertainment's at-the-time Director of Communications, Mairi Welman, the name "Beast Machines" started out as a working title like the name "Beast Hunters" was, before becoming the finalized name (and she too was well aware of the "BM" issue).

They did use a flip changer mould as an exclusive in 2006 for the Dawn of Future's Past set. I don't think it was from the actual box set, but wasn't the MW Thundercracker/Skywarp mould used for pre-Earth Waspinator?
Yes. It was sold in a 2-pack with Megatron using the Cybertron Defense Red Alert mold. Hasbro still had access to the MW Thundercracker/Skywarp mold by 2006 (likely thanks to Takara's last use of it in 2004 for RobotMasters Wingstun) that Fun Pub could use it that year. By 2013, however, access to those molds would have been long over.

Funnily enough I didn't mind Stryka and Obsidian being shoehorned into MW conceptually. Everyone had sort of fan canon'd MW as fitting somewhere between the end of G1 and the Beast Era, and Stryka and Obsodian broadly fit in with that.
Interestingly, back when I was writing up the Beast Wars timeline page on the wiki, the only place I could fit in the history of "Obsidian and Strika fought a thousand wars together, and won them all," (as stated by Silverbolt in the pair's debut episode) was during the gap of four million years between the Ark's voyage from Cybertron to Earth and the awakening of the Ark's crew in 1984.

I'm convinced the BotCon 2013 MW comic had Optimus sent into a coma so they could have him "revived" in whatever design they chose to homage his MW figure with. I don't know what that would have been... but I can see the narrative sense in it.
If this year's Yolopark Menasor toy is anything to go by, the Thrilling 30 Orion Pax mold would have worked well for MW Optimus. Though, Fun Pub had previously made Thunderclash from Energon Rodimus, so who knows?

We've also gone from being told Combiners and Headmasters weren't viable to having them both revisited (twice over with Combiners), and gone from being told "we can't confirm or deny that at this time" when asked about future product to having Mark just posting on Instagram "yeah this guy's cool I'm gonna try and work him into the next line if there's room."
Largely due to the removal of Aaron Archer (who disliked Combiners, Headmasters, and even Sky Lynx) and the collapse of the Aligned continuity (which was made Hasbro so secretive and overprotective at the time).

I remember this, and it was a cool idea, it I have no idea how people felt about paying convention prices -- let alone aftermarket prices -- for it. It helped that it was packed in with an Ultra, but still.
Yeah, people weren't paying convention prices for the Flipchanger. They were paying for the Ultra who also happened to have a Flipchanger as an accessory.
 

The Predaking

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It would've been cool to see the Predators and Turbomasters, but I always say that. Maybe the unused but available Spychangers would have showed up years before Car Robots dusted those molds off, or the Autorollers (but this would be right around BW2). Hell, maybe they'd try to be bold and do a couple of Combiners...
Some of the Scramble City combiners maybe? They used the Bruticus molds a couple years later for Car Robots, so that would have been a great choice. Or maybe throw in the Zone Transformers? They had the Micromaster combiners and Big Powered. That way, with the Overlord mold, you could have two big base Transformers to fight each other?
 

lastmaximal

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No version of that mold could ever be called a "poor mold choice". One of the best molds to come out of 2010 and it looks excellent in any deco.

It was the "Thrilling 30 Springer" of 2010.
No one's discounting the quality and appeal of the mold or the color scheme. The question is whether it fits as a remake of a jet whose few known defining features include being three times this jet's size. It is a great jet design that looks great in MW Starscream's great color scheme. It is not a great MW Starscream.

A pizza is an excellent food. One of the best dishes to come out of Europe, and it can be excellently satisfying with almost any toppings. It is not a good food choice to represent ramen.

That year was practically steered by Hasbro's authority. Fun Pub wanted to do another Beast Wars set to celebrate the anniversary (since Hasbro weren't gonna themselves that year), but Hasbro mandated that it be a Combiner Wars set, and then IDW came in and took charge of the comic story for that year, meaning Fun Pub now had to adhere to both of them by using CW molds to make Hasbro happy and coming up with workable BW characters for the toys to make IDW happy. Before either of them entered the scene, Fun Pub wanted to make these for 2016.

I would have gladly welcomed those concepts, had they been made. But the convention items weren't the issue -- it's a shame I'll never be able to get them, because that Airazor is cool (the Windblade mold's weaknesses notwithstanding) and that Unit-3 looks great. The toys were a far smaller part of the problem than the writing on that comic.

At that point, it's a valid question if the overall package might have been better served without shoehorning a heavy BW anniversary theme in there. Let that gorgeous TM3 Megatron be the representative, and take another path for the box set. Or, IDK, another BW path -- unless Hasbro also insisted on a Tripredacus Council And Friends combiner. But oh, okay, some of it was Hasbro and some of it was IDW, that explains everything!

Given all that, it probably was for the best that they lost the license, because this is starting to sound like Alvarez' "Their Meddling Ruined My Masterpiece" panel.

Yeah, people weren't paying convention prices for the Flipchanger. They were paying for the Ultra who also happened to have a Flipchanger as an accessory.
Sure, Jan. By paying convention prices for a two-pack, you are paying convention prices for each of the figures in that two-pack.
 

LordGigaIce

Another babka?
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That mould for MW Starscream wasn't great but I also don't know what else they had that would have worked. We're getting a pretty good one now because they bothered to bake some G1 Skyquake into the Prime Skyquake toy for Legacy, but back in 2013? What is there?

MAYBE Universe 2.0 Silverbolt if they could budget in a new head?
 

Haywire

Collecter of Gobots and Godzilla
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The OG Machine Wars as a line kind of reminds me of modern Cyberworld: most of the figures are smaller, simple transformations with robot modes of a similar size, with a few larger figures.

I think it's going to be cool to get some Deluxe-and-larger MW figures, hopefully we get a Megaplex redeco of the Megatron thats coming, but some time down the road, I'd almost like to see a Machine Wars redux in the Core scale (or whatever its called when Hasbro finally decides to bring it back), with the larger figures designed to provide transport or battle stations for the smaller ones.
 

Sabrblade

Continuity Nutcase
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You know, with the whole notion of Megaplex being a decoy clone, it would be really cool if we could get all four Machine Wars Megatron/Megaplex decos to use as more clones:
  • Megatron (finalized toy colors)
  • Megatron (early toy colors seen in the cross-sell)
  • Megaplex (finalized toy colors)
  • Megaplex (early toy colors seen in the cross-sell).
What are these early toy colors from the cross-sell? These!
 
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Steevy Maximus

Well known pompous pontificator
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Machine Wars suffered from being ahead of its time, but they definitely made some unforced errors. They were clearly trying to appeal to the crowd who grew up with G1 and weren't digging Beast Wars, but went about it in a way that seemed counter-intuitive to that. We're talking about people who didn't like that Primal, while looking like Prime, turned into a gorilla; for some reason Hasbro thought an Optimus who didn't even look like Optimus would fly in that environment. Meanwhile, Megatron was relegated to a tiny cyberjet who Prime towered over and was utterly dwarfed by Starscream. And don't get me wrong, I'm not against Megatron being short, but you got to do it in a Wolverine kind of way: you have to do SOMETHING to make him imposing, Cyberjet Megatron didn't even have a big gun!

There were also unavoidable problems just due to the nature of the line; being aimed at collectors, who were a much, much smaller fraction of the audience than today, they needed KB Toys to partner with them, which ultimately greatly limited its reach. Additionally, making animated fiction for a line exclusive to KB Toys didn't make a lot of sense, especially one that was kind of cobbled together quickly out of old Euro G1 and canceled G2 figures. Maybe they could have done some comics, but even Beast Wars didn't have any comics at the time. (Outside of the occasional pack-in) and the fiction was a big part of the appeal of the toyline.
Not pointing you out, in particular, Undead Scotsman, but I'm seeing a LOT this since the Machine Wars discussion started:
The idea of Machines Wars being, in any significant way, "geared to collectors" (at least as we perceive modern collector lines post-Generations, maybe Classics if generous) is exceedingly flawed.

Machine Wars is more analogous to something like the first Universe line from 2003: A means to expand the retail presence of the Brand in support of greater sales. Much as Kenner's Batman franchise was built on the foundation of the animated series and feature films (allowing the secondary Legends of Batman/Dark Knight and Total Justice lines to be more comic-derived), Transformers was seeing a new foundation built on Beast Wars, with the hope that there was still enough interest to do a straight vehicle line of Transformers product. We know from the Happy Meal production material that, even into 1996, there was still interest within the Kenner/Hasbro combined management for "traditional" vehicle Transformers representation. Any perceived "collector focus" would have been a convergence of needs, not necessarily an intentional choice. Even Universe 03's "collector focus" was limited to some old mold reuse and a few novel deco/name choices (like the Machine Rescue duo). But Aaron Archer even said in 2003 that Universe was simply a means to build on the brand's success without a costly and length development cycle of new product.

Anthony Gaud's remarks might well have been a valid idea floating around Kenner in mid-1996...until Beast Wars was successful enough that broader interest in doing a "Generation 1 revival"* with modern engineering lost momentum. So instead of splitting the brand's budget between Beast Wars and a newly produced Machine Wars range, Hasbro floated the Machine Wars we got as marketing test for interest in vehicular Transformers (hence the line's slapdash nature). Turns out, the market, circa the mid-90s, was content with Beast Wars.

*It is endlessly debatable to what degree Guad meant by "Generation 1 Revival", as it applies to 1997. Was he talking specific character designs, as we would consider it today, or simply common names and themes? IIRC Ben Yee's original write up cited him as having name-dropped Rodimus Prime (who, in hindsight, would be a NOVEL use of the Thunderclash mold), Arcee and Starscream. Would they have looked like the our perceptions of the characters, or just thematically similar (ie, Starscream=Jet)? At this point, we don't know, and probably never will
So would Wave 2 of Machine Wars have used the Overlord mold? That would have been a nice figure to have as the centerpiece. Who would he be? An Autobot or Decepticon? A new character or a rehash of a G1 character like Flywheels for example given the alt modes?
Not a chance would Overlord would have seen release. Too big, probably too expensive for the relative nature of the line in 1997-8. I basically see two scenarios for any follow up Machine Wars might have had:
If REALLY successful, Hasbro probably would have done some kind of relaunch in mid-1998 with new tools as I think Kenner was toying with in 1996.

The more likely scenario where Machine Wars just did okay, but well enough that KB would want more, I think "Series 2" would probably have been another round of unused G2 assets mixed with some Euro G1/G2 product with a focus on trademark securing:
The Auto-Roller APC and Jet probably would have been released (Prowl and Thrust?) in a deluxe-ish range
The top range probably would have been Pyro (Optimus Prime, again) and possibly Clench (Shockwave?)
The Mega-equivalent might have been the a mix of the Euro Lightformers and Trakkons. (Ironhide (Ironfist) and Starscream (Fearswoop)?)
The lowest end might have seen the final batch of GoBots, possibly individually for less than the going Basic rate. Which would be a trademark grabbag.
 

Steevy Maximus

Well known pompous pontificator
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I thought MW was alright at the time. It wasn't as cool as G2, IMO, but it pretty much scratched a similar itch. As @LordGigaIce mentioned, I recall it being the butt of the joke in my early days of the online fandom. I didn't think it was bad, necessarily, it just didn't really grab my attention the way that G2 and BW had. With time and distance though, it seems that MW has been reevaluated and accepted in a way that it just wasn't in-period. 90s nostalgia is around, and a "rising tide lifts all boats", I suppose.

Beast Machines was (is still probably?) much-maligned as well, so part of me always thought that having "Machine" in the title of a series or product lineup afterwards would not be a particularly good move.

Edit: I am still salty about BM not getting much love. Those Vehicon Generals deserve some modern-day touches, and it would be such a breath of fresh air to see new versions.
I liked Machine Wars well enough, though by that time, we'd lost our nearby KB Toys, so I didn't get any of the molds until Universe 2003 (which is kind of ironic, in a sense). It wasn't as garish as G2, and the usage of familiar names help "sell me" on the new bodies. I mean, if you hadn't touched a Transformers toy since the mid to late 80s, Machine Wars DID bring some familiarity against the wacky new direction of Beast Wars. There is a nostalgia to that sensation, as is the using a familiar names in familiar formats.
I think a LOT of the contempt or disregard for the line came from its own lack of success, or the parroting of that sentiment. I've seen it in other brands where "low sales=bad product", even if that isn't always the case. One notable case I know of is that for MANY years, Gundam X was derided because it didn't do well in Japan (where it was hyperbolically said to have nearly killed the franchise), but upon finally being able to watch it...it's a favorite of mine. Probably a MUCH better fit to western audiences than the original 79 cartoon shoved down our throats. But that reassessment has only come with time and availability of the series.
I would certainly consider Machine Wars and Beast Machines the "cult classics" of the Transformers franchise. (And, yes, I'd be ALL OVER new Beast Machines anything at this point).

I really "came into" being a Transformers fan during the Beast Era, so that era holds a unique nostalgic pull on me that's different than the typical "remember that thing we grew up on" like with G1. Machine Wars was this odd, and certainly a bit janky, throwback to a prior era that was amusing to experience as Beast Wars was progressing. It was out of place, but it was like seeing some old friends stop by for a visit before moving on to new frontiers.

It's like, I'm not THAT nostalgic for Armada, as a whole, but I'll always have a soft spot for the Armada Starscream toy as it was my first Starscream toy since my childhood. And that has weight.
 

LordGigaIce

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Not pointing you out, in particular, Undead Scotsman, but I'm seeing a LOT this since the Machine Wars discussion started:
The idea of Machines Wars being, in any significant way, "geared to collectors" (at least as we perceive modern collector lines post-Generations, maybe Classics if generous) is exceedingly flawed.
Eh, yes and no.

Yes, the "collector" portion of the consumer base back in 1997 was certainly not big enough to carry a line.

And the same, however, it did unquestionably lay the foundations for the "two simultaneous lines, one of which is more fan geared" template that the brand would later embrace. Generations was a continuation of Universe 2008, which was a revival of Classics. Which replaced Universe 2003. Which itself a was a replacement for post-Armada RiD 2001. The bridge between that and MW is tenuous, but MW was certainly a second line at retail alongside the main line that had a more nostalgic focus.

It clearly wasn't meant to be a collector oriented thing (such an endeavour would probably seem suicidal to the suits at the time), and I'd argue that the weird colour choices were an awkward attempt to merge realism with trendy late 90s colour schemes from broader pop culture.

Still, it was the first of what would become commonplace, a trend that would begat multiple collector-oriented lines.

I don't think you can easily discount that.
 

lastmaximal

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I don't know that "geared to collectors" in 1997 means the same thing that "geared to collectors" means in 2026, and the comparison is a little odd to even make.

In 1997 they were clearly targeting people who wanted trukk, not munky, by giving them trukk, not munky. That was as "collector" as it got at the time, and as much as Hasbro (perhaps rightly) felt it called for. I don't think it was ever any deeper than that.
 

Blot

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That mould for MW Starscream wasn't great but I also don't know what else they had that would have worked. We're getting a pretty good one now because they bothered to bake some G1 Skyquake into the Prime Skyquake toy for Legacy, but back in 2013? What is there?

MAYBE Universe 2.0 Silverbolt if they could budget in a new head?
I had figured the thing that stopped that idea was that there was already a nearly all black redeco of that mold sold at retail. For as much as I will joke about FunPub's questionable decisions for their releases, they were pretty good about making figures that didn't just look existing versions of the molds.
 
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