It feels like a side-grade. It's like they wanted to do a really nice little SS86 Bumblebee...but couldn't or wouldn't spend the money on the VW license for a true "penny racer VW" cartoon look. Further, the shape of the car mode is REALLY evocative of Cliffjumper, making a retool seemingly as simple as a new head and feet.It's not a bad Bumblebee, but definitely not better than the ones I already have.
But, give me this exact toy with a Bumper head, or repainted into Glyph or Wasp or something, and I'm all over it.
That said, I think the robot mode is one of the best we've gotten in a mass retail setting, with the head sculpt being the most cartoon-evocative since the Titans Return figure (on a better overall design to boot).
But, while I hate to term it like this, it DOES feel a bit "half ass" in how the vehicle mode is addressed. As part of an assortment (with TF One Deluxe Optimus Prime) said to run 9-12 months, it feels quite the cop out NOT to commit to the VW alt mode. Especially since the last time we DID get official VW alt modes, they were relegated to retail exclusives (and that might have been part of the issue, I don't know).