McDonalds Changeables Return!

Donocropolis

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There's something I've been thinking about.
A few months back I went back home for my best friend's wedding.

And I was struck at just how... dull and worn down... places that used to seem exciting were.

I haven't lived there since grad school which was over ten years ago (holy hell I'm old) and maybe I needed to see it again for it to click... but it did. Since then, and coming back to the city I now call home, I've looked around, and I can see the same stuff. I didn't grow up here, but I see the same sorts of things I saw in my home town.

Storefronts that likely used to be busy and full of life now reduced to extreme discount storefronts, if they're lucky to even be open still. Arcades and movie theatres that look barren and neglected but which, probably 30 years ago, were vibrant and exciting.

McDonalds has stripped all the fun out of their locations, now consisting of sterile minimalist interiors where you order from a touch screen.
But hey, at least they still have a sit down option. Pizza Hut, the place to be when I was 10, doesn't even have that anymore. I racked up so much time at the arcade machines at my local Pizza Hut as a kid but now... now it's closed, replaced with a takeout location across the street.

The stuff that defined our childhoods in the 80s and 90s could be crass at times, and were almost universally commercial in nature.
But you know what? They were cheesy, but they represented progress and excitement.

It's been something on my mind since getting back from my friend's wedding.
I didn't want to devolve into "BACK IN MY DAY" mental traps, because sometimes things move on and new stuff isn't bad just because it's not what you're used to.

But the more I've thought about it, the more I've realized that there is something missing that we used to have.
And if that had been replaced with something else just as special that would be one thing. Instead, everything now is overly minimalistic and barren, if it hasn't been shut down completely.

I'm probably still coming off like an old guy complaining, but what you posted got me put these thoughts of mine down for the first time in months.

As a father of a newly 16-year-old, I'm seeing for the first time a lot of how the world has changed for kids/teens for the first time, too. I think what was lost was the idea that you left home to go do fun things with your friends (and/or family.) Like you said, a lot of what is gone now was ALWAYS crass/commercial. Arcades, movie theaters, convenience stores, and restaurants were always 100% designed to separate us from our money, but you were doing it outside the home with other people. "Kids these days" don't seem to just go out and do things anymore. Well, they do, but not nearly to the extent that we did. Kids can communicate by texting / on-line video games / etc. You don't have to call someone's house on a landline and talk to their parents while your friend was located.

Adult things are the same way, of course. But since it's my first time being an adult, I don't notice it like I notice how being a teenager has changed, but I'm sure it has. So much of what people do today is done from a screen in their homes. The carnival-barker atmosphere that used to be used to attract us off of the street and into businesses slowly disappeared once it was no longer worth the investment.
 

CoffeeHorse

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Now, that said, I'm not sure if I'm actually on the side of indoctrinating children into loving terrible, unhealthy fast food. But dammit, I can't help it. I still love the IDEA of classic Mickey-D's even if I don't actually like eating there.

It was actually way worse when our parents dragged us to Olive Garden. The war on fast food will someday be remembered as the dumbest moral panic since the Dungeons and Dragons nonsense.
 

Sabrblade

Continuity Nutcase
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It was actually way worse when our parents dragged us to Olive Garden. The war on fast food will someday be remembered as the dumbest moral panic since the Dungeons and Dragons nonsense.
Dumber than "Pokemon is satanic witchcraft"?
 

Badgertron

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Mcdonalds in the 80's and 90's wasn't just colourful restaurants though, they had playgrounds, hosted birthday parties, had video games as well as a line of direct to video animated movies, some now classic holiday commercials, as well as huge marketing pushes for movie tie in promotions. Batman Returns & Batman Forever come to mind (bring back the hero burger!).
 

LordGigaIce

Another babka?
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Dumber than "Pokemon is satanic witchcraft"?
That was a lot of noise, but it was mostly cranks no one took seriously. The DnD Satanic scare of the 80s was wrapped up in a larger "Satanic Panic" that had to get the FBI involved. The hubbub over Pokemon never reached those levels.

As a father of a newly 16-year-old, I'm seeing for the first time a lot of how the world has changed for kids/teens for the first time, too. I think what was lost was the idea that you left home to go do fun things with your friends (and/or family.) Like you said, a lot of what is gone now was ALWAYS crass/commercial. Arcades, movie theaters, convenience stores, and restaurants were always 100% designed to separate us from our money, but you were doing it outside the home with other people. "Kids these days" don't seem to just go out and do things anymore. Well, they do, but not nearly to the extent that we did. Kids can communicate by texting / on-line video games / etc. You don't have to call someone's house on a landline and talk to their parents while your friend was located.
It's wild to experience. Being a teacher has been eye opening in a lot of ways. I have kids who I know are friends, in the same study hall, who are texting each other. Like... go over to him! Have a conversation! Like a person!

And I do think there's a distinction there between just getting old and noticing a very real shift that isn't necessarily for the better.
Like... when I was fifteen my friends and I had our inside jokes our teachers thought were dumb, and likewise my students have their inside jokes my colleagues and I think are dumb. And it's always kind of funny to catch myself thinking "that's stupid" to realize that was me way back when.

But then there's this whole other thing about how kids just don't know how to socialize. It's not just about going out with friends to do stuff, though that is part of it.
When we did that as kids it forced us to learn how to interact with our peers and even *gasp* GIRLS!

Now, kids go to school and then straight home, where they then log on, often to talk to their friends from school. They don't go out to meet, they don't bump into other peers of theirs, and it's bred a generation that's frankly less socially adept than we were.

Like... I hear teenage boys at work constantly complaining about how hard it is to get a girlfriend, and it's like... you don't know how to talk to girls! You barely know how to talk to each other!

The knock-on effect of all of this is that places that served as fun hangout spots for teens- malls, department stores, restaurants, movie theatres- are withering and dying. Which means communities shrink and rot, and shared social experiences die off.

Back when I was fifteen/sixteen? We'd all go see a movie together. And that simple experience was more healthy for my development than if my friends and I had just streamed it over a Discord call.

The war on fast food will someday be remembered as the dumbest moral panic since the Dungeons and Dragons nonsense.
Supersize Me will go down as a borderline fraudulent piece of sensationalist journalism. Sure, eating multiple supersized meals a day leads to weight gain. Whodathunk? The premise is flawed though.
One, I don't even think McDonalds tried to push "eat a supersized meal for all three meals a day." At a certain point personal responsibility has to enter the discussion.

Two, if all we're concerned with is weight, it's a matter of counting calories. I could eat nothing but supersized meals and still lose weight, or at least stay steady at my current weight, if I stayed below or at my caloric limit per day.

Of course McDonalds isn't healthy eating, but the moral panic around it in the early 2000s wasn't justified and had some not so great repercussions culturally.
 
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lastmaximal

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That was thankfully short-lived, even for an era just before one where a production like that would still get a sizeable foothold before getting dissected and clapbacked to hell. As it deserved to, because I'd (edit: also) remove the "borderline" about it, that was just an obvious/moot premise shored up fraudulently. McDonald's was perhaps correct not to fight back and Streisand-effect that noise.

In any case, the fast food industry seems to have weathered that better than it's weathering... (Gestures broadly). And it's at least led to some changes, especially as kids are concerned; I'm actively jealous that kid meals overseas have things like milk, apple slices, edamame and corn, etc. It wasn't until the last decade or so that local fast food franchises (mainly McDonald's) started offering books alongside toys (as in, as an option).

The loss of unique, colorful, fun buildings is something that pops up on social media a lot. There'll always be someone reposting the then/now of a vibrant building that's now a gray box. And the discussion usually and not-incorrectly turns to how it's just easier and simpler to sell and refurbish a more generic looking building, rather than trying to make your bank look like anything other than the Pizza Hut logo. And then there's stories of unsanitary Playplaces, fear of predators, etc, and it's just sad for a range of other reasons alongside the original reason it's sad.

Even outside that, in general society's gotten more insular over the last two-plus decades. The fragmentation of what used to be a monoculture/s -- we'd all have the same channels or pool of channels, get the same news, see the same movies, etc -- has been good for choice and frustrating or at least slowing the conditioning that can lead to, but less good for reducing the common ground we can unknowingly have. This has happened alongside the general reduction in third spaces, especially ones you can inhabit and enjoy without a cash outlay (where I am, it's all malls, and the only "park" is in park-ing lots), which perhaps without our realizing it affects people of all ages.

Anyway... new Happy Meal toys!
 

CoffeeHorse

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For me it was a class thing too. Much of my school was comfortably middle class. Today they'd be considered upper middle class. My family was on the verge of foreclosure. My classmates had things I couldn't imagine. It's not that I was jealous. It's that we had a language barrier. I had no idea what they were even talking about. It was meaningless words. And I couldn't just look it up. Life before the internet was something else.

They wanted that simple stupid Happy Meal toy too. They didn't know any reason why they shouldn't. Kids are still kids. These toys had a simple charm that just clicked with us. We didn't need to be taught to appreciate it, and rich kids couldn't be taught out of appreciating it. We just got it.
 

LBD "Nytetrayn"

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Apparently, none of the originals were ever released in Canada.
Ah, that would explain why I haven't seen them around here so much, if at all.

As for the restaurants, I've gone on rants before about how they're just no fun to go to any more. And apparently that's by design, since they want you to just take your food and go.

But then the food costs so much now... I like McDonald's food well enough, but not really that much that I want to eat there as often as we used to. It being cheap was part of the appeal.
 

LordGigaIce

Another babka?
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As for the restaurants, I've gone on rants before about how they're just no fun to go to any more. And apparently that's by design, since they want you to just take your food and go.
It's a combination of them just wanting to prioritize getting you in and out and the corporate end of things wanting to make it super easy to buy and sell locations. It's easier to move in and out of places if it's not as "customized," like @lastmaximal said.

The problem is that this, multiplied over multiple chains, ends up zapping identity and creativity out of these places.
Again, these were always commercial enterprises, but the cheesiness and fun factor represented progress and a cultural identity. Now everything's just... bland.

Going back to commercialism....
I don't think that's a bad thing? I don't think profit seeking is a bad thing either. I'd call myself pretty progressive economically, but I'd stop short at calling myself a socialist. I don't think the free market, or being out to make a buck, is a bad thing, inherently.
As I've been saying, these commercial enterprises were culturally and socially very important when I was a kid. Also... *gestures to the theme of this board*

I think the issues are in how people at the top see "profit."
It feels like, over the last twenty years or so, a mentality has engrained itself in boardrooms across the world that the goal is always "the next quarter."
Everything has to go up. So decisions are made with an eye towards short term gain. That leads to restaurant chains emphasizing turnover and real estate readiness. It leads to companies cutting production costs while raising prices to bump up the bottom line. Things start seeming more barren, less interesting, and poorer quality.

Now I don't have a business degree and I've never stepped foot in a board room but... it seems like prior to twenty years ago, there was far more willingness to look beyond just the next quarter, and and an understanding that if you built and maintained a desirable and fun and engaging product that this would build a loyal customer base that would grow your business over a longer period.

Now I don't want to blame it all on the modern day corporate types who abandoned long term thinking to chase short term profits... I think technology making society far more insular and removing the need for people (especially teenagers) to go out and do things has certainly added to our current cultural wasteland... but I do think the corporate end of things bares a big chunk of the responsibility too.
 

CoffeeHorse

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They didn't just decide to do this. There was massive stupid external pressure on these companies to stop being fun, because we don't want kids to grow up liking these companies. We want kids to prefer real restaurants that have... basically the same jive on the kids menu, actually. But with even bigger portions. And more salt, somehow.

It was so stupid.
 

LordGigaIce

Another babka?
Citizen
They didn't just decide to do this. There was massive stupid external pressure on these companies to stop being fun, because we don't want kids to grow up liking these companies. We want kids to prefer real restaurants that have... basically the same jive on the kids menu, actually. But with even bigger portions. And more salt, somehow.

It was so stupid.
This is a pretty good summation of it.


That you can't throw your kid a birthday party at McDonald's anymore seems very, very sad.
 

LBD "Nytetrayn"

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It's a combination of them just wanting to prioritize getting you in and out and the corporate end of things wanting to make it super easy to buy and sell locations. It's easier to move in and out of places if it's not as "customized," like @lastmaximal said.

The problem is that this, multiplied over multiple chains, ends up zapping identity and creativity out of these places.
Again, these were always commercial enterprises, but the cheesiness and fun factor represented progress and a cultural identity. Now everything's just... bland.
Oh, trust me, I know all about the storefront design thing. I've gone off about that for years as well.

Even inside is just... meh.

They don't want me to stay, I don't want to stay, so we are in agreement on that. 🤝

Unfortunately, though, that means if I finish my meal and want something else, well... it ain't gonna be from them, now is it?
 

lastmaximal

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I mean... Who can afford to stay, anymore.

I say this as someone who recently went out for a grocery run intending to window shop after, saw the bill, and decided window shopping would be depressing so I went home
 

ZacWilliam1

Well-known member
Citizen
I kinda hate that the Fry robot doesn't have the originals weird face, but other than that all love.

-ZacWilliam, well honestly I wasn't ever as much a fan of the dino ones as the robots, even in the old days but still pretty cool.
 

Stepwise

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Oh wow - someone had so much fun putting those bios together. "My varied language does not necessitate a catchphrase," "Has a lisp" (should've been Hath a lithp), d1v4 doesn't blink, FR-13S doesn't speak French . . . a former jewelry display case that says "my eyes are up here!"
 


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