Hasbro Transformers Energon Ignitors Official Commercial – #JoinTheBuzz

Hasbro’s Youtube page has just published the two TV spots for their Transformers “Engergon Ignitors” toys.

The lifeblood of Transformers robots, Energon fuels the epic action on Earth and beyond. Now, imagine harnessing the Transformers energy source with Energon Igniters figures. Convert this Energon Igniters Power Plus Series Optimus Prime figure between robot and truck modes in 7 steps. Then plug the Energon Igniters core included in pack into the vehicle and push down to unleash driving action. This Optimus Prime figure stands at a 5-inch scale with eye-catching detailing. The Energon Igniters core unleashes the power in all Energon Igniters figures (each sold separately). When Optimus Prime converts into truck mode, his roaring engine signals a powerful threat to enemies ahead. No matter the obstacles, he charges forward to defeat the evil Decepticons.

The toys shown are very basic in their transformations and robot modes, but the real gimmick is the MASK like reveal of additional weapons in vehicle mode as they shoot across the floor. Check out the tease and the full commercial below.

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Source: Youtube.com