I've said before, and this just confirms, it's falling into the Smallville trap of burying itself in references when it should be trying to stand on its own.
Selina and Oswald I'll allow, Bullock made sense, Bruce & Alfred kinda have to be there (and I think the kid playing Bruce actually did a really good job, though Alfred is terribly miscast), but why not make some new
supporting players? By the time Bruce becomes Batman, everyone he interacts with are going to be senior citizens. I know fans are clamoring for Montoya and Allen, but that's because they're good characters --make your characters just as cool and no one will care about missing the Iconic Trademarks.