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@  CORVUS : (17 May 2021 - 08:41 AM)

"I was gonna buy some Toyhax labels for Earthrise Auto-Whatsit, but since I'd be disrespecting the artistic expression of the designers, I think I'll just forget the whole thing."

@  TheMightyMol... : (17 May 2021 - 06:41 AM)

Like, in general, not going into specific bands or covers. Because I could point out plenty of repainted toys I didn't like as much as the original, too.

@  TheMightyMol... : (17 May 2021 - 06:39 AM)

Is a musician covering a song "fixing" it?

@  Nevermore : (17 May 2021 - 05:15 AM)

So, then, isn't redecoing or retooling an existing toy also "fixing" someone else's art?

@  PlutoniumBoss : (16 May 2021 - 10:07 PM)

A toy is not on the same level as a piece of drawn art, true, but it is 100% an entertainment product.

@  Nevermore : (16 May 2021 - 05:05 PM)

A toy is an object of utility, Comparing that to a piece of drawn art is grossly ignoring the difference between the two. Also, you didn't answer my questions. Try again.

@  PlutoniumBoss : (16 May 2021 - 04:25 PM)

Part of the difference is that those covers are primarily one person's art. Sure, you probably have an inker and a colorist, but the lines and composition are one person. A toy however is a team design at pretty much all levels.

@  Cyoti : (16 May 2021 - 03:52 PM)

toymaking is a collaborative process, you have to make compromises and factories are going to get things wrong

@  tigerhawk : (16 May 2021 - 03:43 PM)

Earthrise had a few holes, Runamuck's legs YIKES!

@  NotVeryKnightly : (16 May 2021 - 03:37 PM)

I doubt that say, the designer for Kingdom Cheetor was happy about every bit of unpainted plastic on it.

@  Bass X0 : (16 May 2021 - 03:28 PM)

J Scott Campbell recently had his Spiderman cover "fixed" by someone online. A few weeks ago, someone on twitter "fixed" someone's Sonic the Hedgehog fan art where Sonic, Tails and Knuckles were drawn as humans. Both times and other times, the "fixer" gets called out and criticised as you shouldn't go around "fixing" someone else's art because its rude and disrespectful to the original artist. And I was thinking isn't "fixed your s*** for ya" exactly what toy customisers do?

@  Nevermore : (16 May 2021 - 02:28 PM)

Have you ever changed your car in any way whatsoever compared to the factory configuration, or are you leaving the designer's art unchanged in that case as well?

@  CORVUS : (16 May 2021 - 02:28 PM)

It's best not to ponder it too hard.

@  Nevermore : (16 May 2021 - 04:16 AM)

Bass X0, I really wonder sometimes how you come up with these random tangents apropos of nothing.

@  PlutoniumBoss : (16 May 2021 - 04:11 AM)

It's collaborative art.

@  NotVeryKnightly : (16 May 2021 - 04:07 AM)

Toys are subject to budget constraints, so its not like customizing would ruin the designer's vision or whatever.

@  Bass X0 : (16 May 2021 - 03:38 AM)

Isn't customising a toy just "fixing other people's art"?

@  PlutoniumBoss : (16 May 2021 - 02:58 AM)

Oops, All Berries

@  Sabrblade : (16 May 2021 - 12:47 AM)

Nope, Chuck Berry

@  PlutoniumBoss : (15 May 2021 - 10:42 PM)

Nope, Chuck Testa.

@  Steevy Maximus : (15 May 2021 - 10:41 PM)

English needs to revive Chuck Finley in everyday text

@  Xero Prime : (15 May 2021 - 09:09 PM)

English needs to revive Mindy in everyday text.

@  PlutoniumBoss : (15 May 2021 - 08:07 PM)

English needs to revive book in everyday text.

@  Sabrblade : (15 May 2021 - 04:00 PM)

English needs to revive Mook in everyday text

@  Steevy Maximus : (15 May 2021 - 03:42 PM)

English needs to revive Mork in everyday text

@  CORVUS : (15 May 2021 - 02:21 PM)

English needs to revive Morn in everyday text

@  Nevermore : (15 May 2021 - 12:38 PM)

English needs to revive Gorn in everyday text

@  Sabrblade : (15 May 2021 - 09:46 AM)

English needs to revive Gore in everyday text

@  Bass X0 : (15 May 2021 - 09:45 AM)

English needs to revive Gort in everyday text

@  TheMightyMol... : (15 May 2021 - 06:52 AM)

English needs to revive bort in everyday text

@  Telly : (15 May 2021 - 01:12 AM)

English needs to revive bork in everyday text

@  NovaSaber : (15 May 2021 - 12:15 AM)

English needs to revive dork in everyday text.

@  Sabrblade : (14 May 2021 - 09:34 PM)

English needs to revive pork in everyday text.

@  PlutoniumBoss : (14 May 2021 - 09:26 PM)

English needs to revive porn in everyday text.

@  SHIELD Agent 47 : (14 May 2021 - 09:10 PM)

English needs to revive þorn in everyday text.

@  Patch : (14 May 2021 - 05:53 PM)

:cheet

@  Nevermore : (14 May 2021 - 06:09 AM)

ä

@  TheMightyMol... : (14 May 2021 - 04:49 AM)

#

@  PlutoniumBoss : (14 May 2021 - 03:50 AM)

4

@  SHIELD Agent 47 : (13 May 2021 - 11:46 PM)

h

@  Telly : (13 May 2021 - 09:08 PM)

g

@  CORVUS : (13 May 2021 - 08:54 PM)

i

@  Trigggerr : (13 May 2021 - 07:46 PM)

h

@  TheMightyMol... : (13 May 2021 - 04:41 PM)

Yeah, my hybrid does that when idling or at low speeds. Otherwise it's almost completely silent.

@  ZakuConvoy : (13 May 2021 - 02:27 PM)

That might actually be a fake noise they make electric cars make so pedestrians can hear them. Some cars even let you pick out what noise they make.

@  wonko the sane? : (13 May 2021 - 11:20 AM)

Actually heard a car with that electric, scifi-hum to it. Made me realize that we kinda are living in the future...

@  tigerhawk : (13 May 2021 - 03:28 AM)

Nearly thirty Studio Series figs including the '86 line. "I won't touch that." I said a few years ago when deluxe wave 5 came to my store for a tenner each. My latest one' is 72 Starscream.

@  Steevy Maximus : (10 May 2021 - 05:22 PM)

God, it's such a pain to have a local email address shut down. So many accounts to update...

@  Bass X0 : (10 May 2021 - 04:43 PM)

"Let's make a bargain, shall we? You ask Primus for help and I'll stop the moment He shows up."

@  tigerhawk : (10 May 2021 - 02:56 AM)

The 1988 G1 line up could all have been done as Titan Master things, I figure the Pretenders could be done as Titan Master Drones and Prime Master shells.


Photo
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Beast Wars! 1995 McDonald’s Toy Document Gives Us a Look at Early Development and Unused Toy Concepts!

Beast Wars McDonalds Happy Meal Hasbro Kenner 1995 Concept Design Document Unreleased History

28 replies to this topic

#1 Vexwing

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Posted 28 December 2020 - 06:11 PM

From the front page.

Warm up your transwarp drive and grab some drive-through, because we’re heading to the bygone era of 1995 to catch a glimpse at Transformers history! To a time before it was even called…BEAST WARS!

Thanks to Nathan at RoboticPlanetToys on Instagram who acquired a McDonald’s Happy Meal toy presentation binder at auction and has given us scans of the Transformers content within. I say “Transformers” because not only do these concept pages use the Generation 2 logo, the name “Beast Wars” was seemingly not decided upon yet, as it appears nowhere in the document. While we know Hasbro/Kenner initially intended Optimus Primal and Megatron to be the original G1 characters before the show opted to make them new individuals, this document reinforces that, as this predates the change from “Prime” to “Primal” in the toyline proper. Also noteworthy is this was apparently before the faction name “Maximal” was decided upon, as the document states Megatron leads the Predacons while Optimus Prime leads the “Cyberbeasts”.

In the earliest part of the document, several sketches of what would become mainline toys are featured, some with preliminary names, such as Snapper being referred to as “Buzzsaw, and Scorponok being labeled as “Shockwave”. However, the most interesting thing in this section is the design that would become Cheetor being referred to as “Prowl” while utilizing the color scheme reminiscent of the McDonald’s toy that would ultimately see release as “Panther”. It’s often been suspected that the decision to deco the deluxe toy that became Cheetor as a cheetah may have been a decision that occurred after the sculpting phase was complete; it seems it may have originally been intended to be a panther version of G1 Prowl, which would explain Cheetor’s very Prowl-like head sculpt.

Also mentioned in the document is the pitch for “Auto-rollers” as the potential auto-transformation gimmick (another carry-over from G2), including four vehicle mode ones, which unfortunately were not included in the document; though Nathan managed to grab an image of the moon buggy Prowl from another auction listing.

Check out the images which include concept sketches of toys that saw release, some that didn’t like sea turtle and dragonfly versions of Megatron, and some that were originally conceived as different characters—like the Predacon Manta Ray who was originally intended to be Optimus Prime! Oh, and a concept sketch for a lion Optimus Prime that pre-dates Lio Convoy, as well as the evolution of the Under-3 toy from a G1-themed Optimus to the lion head that ultimately saw release!


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#2 Thylacine 2000

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Posted 28 December 2020 - 06:27 PM

The most interesting part is that I'm pretty sure this is the first time we've ever gotten the exact production run for mainstream product. 46 million across the whole campaign - more than 6 million per type. And as big as McD's is, even that isn't fully mass retail!

#3 Kil

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Posted 28 December 2020 - 07:17 PM

Now I am sad that there's never actually been a sea turtle Megatron.



#4 tec

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Posted 28 December 2020 - 07:37 PM

And I had no idea Manta-Ray is supposed to be Prime

I always thought that skin tone color was odd


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#5 Kup

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Posted 28 December 2020 - 08:34 PM

If these characters were meant to be the G1 guys, I wonder how we would have explained Prowl back from the dead.

Somewhere in our multiverse, fans are debating whether BW Prowl is the same guy from the G1 cartoon or his reincarnated spark. Id love to see that universe for a few moments. Bet its more heated than FiRRiB.
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#6 Sabrblade

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Posted 28 December 2020 - 08:37 PM

That pre-Cheetor being Prowl provides some insight into this:

 

BWRConcept01.jpg

 

This artwork was scanned from the Beast Wars Reborn Golden Disk CD-ROM, and when it recently appeared in the Beast Generations book the book's text accompanying it referred to its beast mode as a cougar.


Edited by Sabrblade, 28 December 2020 - 08:38 PM.

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#7 ZacWilliam1

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Posted 28 December 2020 - 08:42 PM


Somebody is going to color that cheetor model as Panther Prowl in G1 Prowlish colors at some point yes?

ZacWilliam, or at least in Mc Panther colors
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#8 Blot

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Posted 28 December 2020 - 08:46 PM

If these characters were meant to be the G1 guys, I wonder how we would have explained Prowl back from the dead.

Somewhere in our multiverse, fans are debating whether BW Prowl is the same guy from the G1 cartoon or his reincarnated spark. Id love to see that universe for a few moments. Bet its more heated than FiRRiB.

Because as we all know, there was never any BW Prowl the fans thought was the G1 guy.



#9 Confuzor

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Posted 28 December 2020 - 08:56 PM

Somebody is going to color that cheetor model as Panther Prowl in G1 Prowlish colors at some point yes?

ZacWilliam, or at least in Mc Panther colors


Animated Prowl please.

#10 LV!

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Posted 28 December 2020 - 09:01 PM

It's fascinating just how early in the development of BW they were already working on this Happy Meal promotion. Also, virtually all of their concept designs look way too complex for a Happy Meal toy, although by the point of the three-view drawings, they look basically like the final iterations.

 

Also, every version of Megatron shown here is amazing.



#11 D.M

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Posted 28 December 2020 - 09:13 PM

Crocodile Megatron, Dragonfly Megatron, Turtle Megatron... Bat Optimus Prime, Lion Optimus Prime, Manta Optimus Prime... It's like at this point they didn't really care about having an animated series and just wanted to have a toyline jam packed with variants.



#12 Noideaforaname

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Posted 28 December 2020 - 09:23 PM

Manta Ray is Optimus Prime is wild, both because I never would have known from the design and because it suggests the McD toys have actual names that somehow got left out along the way.



#13 Steevy Maximus

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Posted 28 December 2020 - 09:25 PM

If these characters were meant to be the G1 guys, I wonder how we would have explained Prowl back from the dead.

Somewhere in our multiverse, fans are debating whether BW Prowl is the same guy from the G1 cartoon or his reincarnated spark. Id love to see that universe for a few moments. Bet its more heated than FiRRiB.

The same way they explained how Grunt came back to GI Joe from an alternate dimension :p

 

Besides, wasn't he still alive in the comics at that point?  Frankly, by 1995, I'm not sure fictional consistency was as important as the retainment of character and IP rights.

 

 

Still fascinating that Transformers was still in flux with its direction in the spring of 95.  I know the first shipments of Beast Wars would hit shortly after the turn of the year, but to see them still discussing the vehicle segment is interesting.  I can't help but wonder if McDonalds' decision to go with the animal toys wasn't another impact in the decision to completely scrap vehicular Transformers the following year.



#14 ▲ndrusi

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Posted 28 December 2020 - 09:32 PM

If these characters were meant to be the G1 guys, I wonder how we would have explained Prowl back from the dead.

Same way they did when the Action Master came out.

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#15 Vexwing

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Posted 28 December 2020 - 09:45 PM

I'm really excited to finally be able to share these. Nathan showed me a few pages of this back in July 2019 and I've been occasionally prodding him to get the document scanned. So often this stuff is just lost to private collections and I'm really grateful he was willing to share it.


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#16 NovaSaber

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Posted 28 December 2020 - 10:34 PM

Crocodile Megatron, Dragonfly Megatron, Turtle Megatron... Bat Optimus Prime, Lion Optimus Prime, Manta Optimus Prime... It's like at this point they didn't really care about having an animated series and just wanted to have a toyline jam packed with variants.

Kenner did have a tendency to do that, most notably with Batman.

 

Manta Ray is Optimus Prime is wild, both because I never would have known from the design and because it suggests the McD toys have actual names that somehow got left out along the way.

As we see here, Manta Ray and Under-3 were both going to be Optimus Prime/Primal and Panther was going to be Prowl.

Judging by their heads, Beetle and Rhino were going to be Megatron and Rhinox.

 

Presumably the change from that to nameless new characters happened when Hasbro/Kenner decided they weren't going to have Optimus and Megatron get new beast modes every wave after all.



#17 Powered Convoy

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Posted 28 December 2020 - 11:42 PM

This stuff is super! Love seeing this work and Cheetor's resemblance to Prowl makes more sense now. Would love to see some of this stuff homaged at some point.

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#18 Fnu Aw

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Posted 29 December 2020 - 12:39 AM

Manta Ray was Optimus Prime.

 

It's bonkers but now I can't unsee the resemblance to Bat Optimus Primal. Still has the bBatman gloves and a cape.

 

 

Now I'm eyeing Terragator with suspicion. One of Megatron's bodies is a crocodile with a tail gun, and it turns out they planned a turtle body for him. Years later they made a guy who's a crocodile and a turtle and still has a tail gun. Did they come up with the idea for Fuzors way earlier than we thought and just kick it down the road a few years? Were they originally going to be upgraded bodies for existing characters before Transmetals took that role instead?


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#19 Fenix Twilight

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Posted 29 December 2020 - 03:07 AM

This stuff is always so interesting to me, this is the first time I've seen the spring loaded Basic called a Fold Out Transformer, and Scorponok (then Shockwave, woah) being one of them and I now can't unsee the similaritys between Bat Primal and Manta Ray.

 

Now I am sad that there's never actually been a sea turtle Megatron.

One thing I find fascinating is Sea Turtle Megatron with his purple and sea foam green colors, as the box art for Orchnoch has a mystery Maximal on it where all we can see is a turtle shell with they're green and I think blue colors, it always made me want Snapper slightly remolded as a Maximal sea turtle.

 

Somebody is going to color that cheetor model as Panther Prowl in G1 Prowlish colors at some point yes?

ZacWilliam, or at least in Mc Panther colors

Not gonna lie, my first thought reading about Prowl was that I want to see Kingdom Cheetor repainted into McPanther (as well as, darn it now I want scouts of all the mcdonald BW toys in Kingdom).



#20 Fnu Aw

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Posted 29 December 2020 - 05:00 PM

Now I want all these things because I can't have them.


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Also tagged with one or more of these keywords: Beast Wars, McDonalds, Happy Meal, Hasbro, Kenner, 1995, Concept, Design Document, Unreleased, History

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