Hasbro to phase out plastic from new toy and game packaging starting 2020
Hasbro has issued a press release that announces a phaseout of plastic use from new toy and video game packaging beginning in 2020, a transition that will be completed in 2022. This includes “polybags, elastic bands, shrink wrap, window sheets and blister packs”, and covers their flagship toylines including — as noted in the release — Nerf, My Little Pony, Monopoly, Magic: The Gathering, and Power Rangers.
Hasbro chairman and CEO Brian Goldner notes that the company has “an experienced, cross-functional team in place to manage the complexity of this undertaking and will look to actively engage employees, customers, and partners as we continue to innovate and drive progress as a leader in sustainability.”
Prior moves from Hasbro toward sustainability include the elimination of wire-ties, the use of How2Recycle labeling and the shift to plant-based bioPET. Most recently, Hasbro started a toy recycling program called TerraCycle.
Let us know your thoughts on the Allspark Discord server, on the Allspark Forums, and on the Allspark Facebook group.
Latest posts by Michael Estipona (see all)
- “The Toys That Made Us” Blu-Ray will include an extended Peter Cullen interview and a Takara tour with Hideaki Yoke! - September 19, 2019
- Transformers TCG Update: Private Sidetrack! - September 19, 2019
- TakaraTomyMall update: official photos of Siege Apeface, Crosshairs, Micromaster Battle Squad, and Battle Master Singe - September 10, 2019