Fallout and Jones Soda team up to bring fans Exclusive Nuka-Cola Quantum Soda at Target
The official Fallout Twitter announced yesterday that in conjunction with Jones Soda and Target fans would be able to enjoy the sweet, barely radioactive taste of Nuka-Cola Quantum in November at US Target stores. This launch will coincide with the launch of Fallout 4 and will feature specially labeled bottles of the blue (but probably not glowing) liquid.
From the Fallout Wiki:
Nuka-Cola was invented in 2044 by John-Caleb Bradberton. Its unique taste gained widespread popularity, quickly becoming the most popular soft drink in the United States with an extremely dedicated following. The widely known dazzling blue bottle color was adopted as standard in2052, after market research programs indicated that the blue color was the favorite in 86 people out of 100 polled.
The ingredients of Nuka-Cola include: carbonated water, caramel color, aspartame, phosphoric acid, potassium benzoate (to protect taste), natural flavors, citric acid, and caffeine. What gives it a unique flavor is the essence of seventeen different fruits mixed in just the right proportion to give the beverage its trademark taste. Some versions of the drink also include vita-minerals and health tonics. During the Great Passion Fruit Famine of 2044, people actually noticed the taste difference when the recipe was changed.
By 2067, vending machines with ice cold Nuka-Cola could be found on virtually every street in America. In 2077, a new version called Nuka-Cola Quantum was introduced. According to the advertisements, it had twice the calories, twice the carbohydrates, twice the caffeine and twice the taste. To make it stand out more on the shelves and to give it an extra kick, the Quantum included a mild radioactive strontium isotope (and an eighteenth fruit flavor – pomegranate). The effect was a drink that not only boosted your energy, but also glowed with a bright blue light. While no ill effects were recorded by the Food and Drug Administration, the isotope also caused the drinker’s urine to glow.
Reports that can be obtained in the Nuka-Cola plant show that product development had not been without failures and casualties. The company found a suitable isotope in strontium-90. The product was made in small experimental groups, which were then sent out around Washington, D.C. for feedback. Unfortunately, while the product was being sent out for response, some of the packages were caught out in the Great War.
— Fallout (@Fallout) October 29, 2015
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