Takara Tomy has announced a new campaign for Transformers Prime in Japan, which comes in the form a lucky draw. Transformers Prime toys released in May 2012 will come with a code on the instruction sheets. A customer will be eligible for the lucky draw by collecting two codes. The first prize is a Gold Voyager Optimus Prime. Other prizes include an Optimus Prime sound stage, a golden Arms Micron, and a poster.

Check out the announcement here.

Then discuss about this campaign here.